FROM SCREEN TO EVERYDAY

Keep your favorites close. 

Discover figures, plush, badges, collectible cards, apparel, and merch from the games and anime you love.

Shop by Character

Tears of Themis

Official Tears of Themis merchandise collection featuring figures plush dolls acrylic stands badges keychains apparel and collectibles

Zenless Zone Zero

Official Zenless Zone Zero merchandise collection featuring figures plush dolls acrylic stands badges keychains apparel and collectibles

Genshin Impact

Official Genshin Impact merchandise collection featuring figures plush dolls acrylic stands badges keychains apparel and collectibles

Honkai Star Rail

Official Honkai Star Rail merchandise collection featuring figures plush dolls acrylic stands badges keychains apparel and collectibles

Honkai Impact 3

Official Honkai Impact 3 merchandise collection featuring figures plush dolls acrylic stands badges keychains apparel and collectibles

All HoYoverse

Browse the complete HoYoverse merchandise collection including Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis

HoYo Plush

Browse the HoYoverse plush collection featuring official Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis merchandise

HoYo Badges

Browse the HoYoverse badge pin collection featuring official Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis merchandise

HoYo Blind Boxes

Browse the HoYoverse blind box collection featuring Genshin Impact, Honkai Star Rail, Zenless Zone Zero, Honkai Impact 3 merch

HoYo Figures

Browse the HoYoverse figure collection featuring official Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis merchandise

HoYo Stands

Browse the HoYoverse acrylic stand collection featuring official Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis merchandise

HoYo Apparel

Browse the HoYoverse apparel collection featuring official Genshin Impact Honkai Star Rail Zenless Zone Zero Honkai Impact 3 and Tears of Themis merchandise

✦

For fans

✦

For collectors

✦

For you

Best Sellers

Genshin Impact FES Series Columbina 1/8 Figure

$154.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
23 cm

Size

Fingerprint icon representing security and authenticity
Myethos

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Elysia 1/7 Figure Luxurious Display Box

$141.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
APEX TOYS

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Theresa Nendoroid Figure

$109.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
12 cm

Size

Fingerprint icon representing security and authenticity
Good Smile

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Chibi Stack-Up Series Vol. 3 Blind Box Figures

From $14.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
50 mm

Size

Blind Boxes
Blind Boxes

Mystery Collectibles

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Honkai: Star Rail Chibi Stack-Up Series Vol. 2 Blind Box Figures

From $14.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
50 mm

Size

Blind Boxes
Blind Boxes

Mystery Collectibles

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Honkai: Star Rail Chibi Stack-Up Series Vol. 1 Blind Box Figures

From $14.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
50 mm

Size

Blind Boxes
Blind Boxes

Mystery Collectibles

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Honkai: Star Rail The Herta 1/8 Scale Figure Display Case

From $104.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
28 cm

Size

Fingerprint icon representing security and authenticity
Myethos

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Gift+ The Herta 1/8 Scale Figure – LIVE Ver.

$101.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
20 cm

Size

Fingerprint icon representing security and authenticity
Myethos

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Herta 1/8 Scale Action Figure

$194.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
16 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Figure interchangeable parts icon
Collectible Accessories

Interchangeable Accessories

Honkai: Star Rail Fu Xuan 1/7 Scale Figure Display Case

From $64.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
40 cm

Size

Fingerprint icon representing security and authenticity
APEX TOYS

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Fu Xuan 1/7 Scale Figure

$258.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
25 cm

Size

Fingerprint icon representing security and authenticity
APEX TOYS

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Time to Depart Series Chibi Figures

From $58.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
9 cm

Size

Fingerprint icon representing security and authenticity
APEX TOYS

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

OUR COMMITMENTS

  1. CURATED WITH CARE

    OFFICIAL PRODUCTS

    Discover officially released merch from beloved series, characters, and trusted makers.

    HOYOSTAR officially sourced authentic collectibles icon

  2. SHOP WITH CONFIDENCE

    SECURE CHECKOUT

    Enjoy secure checkout with trusted payment methods and protected transactions.

    HOYOSTAR secure payments encrypted checkout icon

  3. SHOP · EARN · REDEEM

    HOYOSTAR REWARDS

    Earn points with every purchase, unlock higher membership tiers, and enjoy more rewards as you shop.

    Explore Rewards
    HOYOSTAR loyalty rewards and member benefits icon

GENSHIN MERCH

Shop by Genshin Character

Genshin Impact Furina Sweet Afternoon Chibi Figure front displayTotal: 93 Furina
Genshin Impact Raiden Shogun merch collection imageTotal: 77 Raiden Shogun
Wanderer 1/12 scale action figure with signature hat and fabric outfitTotal: 89 Wanderer
Genshin Impact Nahida Physic of Purity Ver. 1/7 Figure full displayTotal: 79 Nahida
Genshin Impact Yae Miko merchandise collection featuring figures collectibles accessories apparel and themed character goodsTotal: 74 Yae Miko
Official Genshin Impact Columbina merch collection featuring figures plush dolls acrylic stands badges keychains apparel and collectiblesTotal: 68 Columbina
Official Genshin Impact Neuvillette merch collection featuring figures plush dolls acrylic stands badges keychains apparel and collectiblesTotal: 64 Neuvillette
Kaedehara Kazuha Genshin Impact merch and collectibles featuring a chibi figureTotal: 60 Kaedehara Kazuha
Official Genshin Impact Zhongli merch collection featuring figures plush dolls acrylic stands badges keychains apparel and collectiblesTotal: 96 Zhongli
Venti Genshin Impact merch and collectibles featuring a character figureTotal: 94 Venti
Hu Tao Genshin Impact merch and collectibles featuring a character figureTotal: 64 Hu Tao
Genshin Impact Klee figure dynamic pose display official character merch collection imageTotal: 78 Klee
Kamisato Ayaka Genshin Impact merch and collectibles featuring a character figureTotal: 46 Kamisato Ayaka
Official Genshin Impact Xiao merch featuring figures plush dolls acrylic stands badges keychains and collectible character goodsTotal: 79 Xiao
Genshin Impact Skirk FES Series Ver. 1/8 scale figureTotal: 26 Skirk
Official Genshin Impact Citlali merch collection featuring figures, plush dolls, acrylic stands, badges, keychains, apparel and collectiblesTotal: 46 Citlali
Alhaitham Genshin Impact merch and collectibles featuring a character figureTotal: 57 Alhaitham

Featured Genshin Merch

View all

Genshin Impact Wishing Series File Folder

$36.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
30 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Save 8%

Genshin Impact Frost and Flame Series Eyewear Gift Box

Sale price$108.90Regular price $118.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Save 44%

Genshin Impact Citlali Plush Pillow Official Merchandise

Sale price$72.90Regular price $129.80
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
40 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

5.0

Genshin Impact Acrylic PV Series Shifting Sands Standee

$39.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
11 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Genshin Impact Dottore Monster Plush Bag & Plush Merchandise

From $39.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
37 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Genshin Impact FES Series Columbina 1/8 Figure

$154.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
23 cm

Size

Fingerprint icon representing security and authenticity
Myethos

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Genshin Impact Nod-Krai The Moon Leads Home Series Merchandise

From $16.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

5.0

Genshin Impact Frost and Flame Series Crossbody Bag

$108.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
39 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Shop by Product Type

Little Fortune God Paimon Plush Toy with crown, glasses, and fortune-themed accessories

Genshin Plush & Dolls68

Genshin Impact The Fatui Feast Series character badge blind box collection

Genshin Badges154

Genshin Impact figures collectible anime scale statues official merchandise display models and character collectibles

Genshin Figures73

Genshin Impact Blessing of the Welkin Moon Series Columbina merchandise

Genshin Acrylic Stands113

Genshin Impact Keychains featuring character charms acrylic keychains plush keychains collectible pendants bag charms and official merchandise from Teyvat

Genshin Keychains62

Genshin Impact Furina wireless earbuds gift set

Genshin Tech Gear29

Genshin Sigewinne daily impressions stationery set featuring notebook acrylic clips and themed journal accessories

Genshin Daily Goods74

Genshin Impact Cloud Dream Series chibi fridge magnet blind box collection

Genshin Blind Boxes33

Genshin Impact clothing and apparel collection featuring character outfits and cosplay

Genshin Apparel148

Genshin Impact collectible cards featuring popular characters from across Teyvat

Genshin Collectible Cards53

STAR RAIL MERCH

Featured Star Rail Merch

View all

Honkai: Star Rail Express Travel Notes Chibi Acrylic Charm & Stand Set

$22.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
75 mm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Pom-Pom Gallery Series Flowing Sand Acrylic Fridge Magnets

$22.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
60 mm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Character Artwork Series Destruction Acrylic Standees

$39.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
22 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Festive Gifts Series PET Shikishi Art Board – Seaside Ver.

$29.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
26 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Festive Gifts Series Wall Scroll

$39.80
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
52 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Festive Gifts Series Acrylic Decorative Art – Astral Express Ver.

$38.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
22 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Festive Gifts Series PET Shikishi Art Board

$29.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
26 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai: Star Rail Festive Gifts Series Film-Style Cards

$8.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
90 mm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

ZZZ MERCH

Shop Zenless Zone Zero Merch

Zenless Zone Zero Yuanyan Engraved Series Metal Badge Set

$39.99
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

HONKAI 3 MERCH

Shop Honkai Impact 3rd Merch

View all

Honkai Impact 3rd Gold Foil Character Pin Badge – Kevin & Welt

$16.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
58 mm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3 Chibi Valkyrie Acrylic Keychain – Kiana / Elysia / Mobius

$32.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3 Herrscher of Flamescion Series Backpack – Kiana

$117.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Elysia 1/7 Figure Luxurious Display Box

$141.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
APEX TOYS

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Theresa Plush Sleep Eye Mask

$23.00
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Theresa Nendoroid Figure

$109.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
12 cm

Size

Fingerprint icon representing security and authenticity
Good Smile

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Stigmata Series Tinplate Badge Set

$21.99
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
58 mm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

Honkai Impact 3rd Plush Dolls – Kevin Kaslana & Elysia Chibi

$60.90
Premium quality badge with crown and laurel design
Official Merchandise

Authentic Official Merchandise

Product size icon
15 cm

Size

Fingerprint icon representing security and authenticity
HoYoverse

Manufacturer

Globe icon representing international shipping and delivery
Worldwide Shipping

Available Worldwide

FOLLOW US

Don’t miss new exclusives — follow us for early drops, collabs, and unboxing previews.

Genshin Impact vision keychain daily use accessory scene
Genshin Impact Fated Day plush finger puppet keychain full character collection display
Official Genshin Impact Keqing Driving Thunder Ver. 1/7 figure by APEX Toys, full body view
Albedo waist-fitted shirt styled for conventions and themed events with matching accessories
Honkai Impact 3rd Elysia Herrscher of Human 1/7 scale figure hero image featuring flowing pink hair, translucent wing details, and crystal base
Honkai Impact 3rd Yae Sakura Mechanical Keyboard Hot Swappable Switch Support
Official Honkai Impact 3rd Rita Rossweisse chibi figure collectible

LET CUSTOMERS SPEAK FOR US
Honkai Impact 3rd official game logo with mechanical sci-fi design
Genshin Impact official Chinese logo with stylized star-themed typography
Zenless Zone Zero official logo with bold angular Z symbol
miHoYo official company logo in blue rounded lettering
Honkai Star Rail official logo featuring cosmic rail and futuristic typography
Genshin Impact official English logo in black serif lettering
Tears of Themis official game logo with elegant serif typography